Cerberus: A Template that Teaches You to Code Emails

CerberusWhile there are plenty of tools out there that help you draft emails using a friendly interface, your true email potential will always go untapped if you’re not comfortable digging into the code a bit. Since email is largely a self-taught profession – I’ve never met anyone with an email design degree – usually this means fiddling with an email coded by someone else or – and good luck with this– code generated by one of those editors you used to consider “friendly”.

Our latest addition to the Open Source Template Library, Cerberus, is a set of templates that is meant to bridge that gap. If you already have a general idea of how HTML works but you shudder at the thought of trying to sort out the 239 different tables in some existing code, Cerberus might be for you.

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Inlining Like It’s 1999

Update: Gmail made some changes in late 2016 to support CSS styles in the header. Inlining is still a good idea, though, since other email clients may still strip style tags.

One of the more peculiar frustrations of email development is that many email clients strip out the data in your head tag. This means your CSS has to be written inline in a style tag to make sure your emails look fabulous in all clients.

“But,” you may be thinking, “that doesn’t sound very cascading at all!” And you would be right.

Luckily, if you’re using Sendwithus, you never needed to know any of this because we inline everything behind the scenes, automatically. But if, for whatever crazy reason, you’re not using our editor, that’s fine. We’re not even hurt. It’s FINE!

In fact, it’s so fine we want to do something nice for you, so we’ve made our CSS Inliner available for everyone – you don’t even have to log in. Continue…

Our New Best-of-Breed Partner Program

The days of the ‘all singing, all dancing’ marketing platforms are dwindling, and are being replaced by customers wanting to adopt cost-effective best-of-breed solutions for each critical aspect of their email marketing needs.

Sendwithus is the perfect platform to bring your selected set of partners together into an overall solution – and now we are launching the Sendwithus Partner Program to make that even easier! Continue…

Important News for Mandrill Customers

This week MailChimp grabbed headlines in the email world by announcing that Mandrill, their transactional email service – (upon which a number of Sendwithus customers depend) – will be folded into their MailChimp offering as a paid add-on. They have provided an FAQ to answer detailed questions.

MailChimp has given current Mandrill customers until April 27th, 2016 to merge their accounts into paid MailChimp accounts. Tom Davis at MailChimp assures us that all Mandrill functionality will continue to work as-is until that date, and that for those customers who choose to merge their Mandrill accounts into a paid MailChimp account, all Mandrill API keys, templates, etc. will continue to work as expected past the April 27th deadline. Continue…